Fundraising
Fundraising from pre-seed to Series A: pitch deck structure, SAFEs vs convertible notes, pre- and post-money valuation and how much equity to give up.
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Liquidation Preference Explained with Exit Examples
Liquidation preference explained: 1x non-participating vs participating, multiples, caps and seniority, with exit waterfalls showing who gets paid what.
How Much Equity to Give Up in a Seed Round
How much equity to give up in a seed round: the rules of thumb, a method to work out your number and worked examples of dilution across future rounds.
Pitch Deck Structure: What to Put on Each Slide
A proven pitch deck structure, slide by slide: what each slide must answer, examples of strong and weak content, design rules and a pre-send checklist.
Pre-Money vs Post-Money Valuation: Formulas and Examples
Pre-money vs post-money valuation explained with formulas, worked examples, price per share and the option pool trap that changes what you really get.
SAFE vs Convertible Note: Key Differences Explained
SAFE vs convertible note: how each works, valuation caps and discounts, interest and maturity, worked conversion examples and when to choose which.
Startup Fundraising Guide: From Pre-Seed to Series A
How startup fundraising works: stages, investor types, instruments, the process step by step and the numbers to prepare before you talk to investors.